THE FAMILY WAY

RECRUIT LIFESTYLE CO., LTD.

Won a Cannes Lions Mobile Grand Prix and a Bronze in Glass Lion, a first for Japan, collecting four awards in total at Cannes Lions International Festival of Creativity 2017.

■ Title / Advertiser:
THE FAMILY WAY / Recruit Lifestyle Co., Ltd.

■ Product:
“Seem”, the sperm self-testing service that created a new culture of proactive male participation in the fertility checking process.